Session 20: Room 388

Monday AM

HOT TOPICS: Building consumer trust: Top fear factors in 2005

What is the one thing that could cause your company to go out of business and what can you do to prevent it? This session will explore a variety of top fears that affect the food industry and its businesses. Small details - that if overlooked or not handled properly could cause you to close your doors permanently. The areas discussed will include the volatile costs of commodities (including natural gas). Will it price you out of the market? How a simple recall and public perception of its cause can be detrimental if not handled correctly by your risk management team. The growing threat of Bioterrorism and what US companies are doing to protect the integrity of the world’s food supply will also be addressed. The threat of legal claims and the potential risk for your company as America struggles with health issues related to obesity. These issues and more will be addressed during this session where speakers will present case history examples of what could go wrong, as well as steps your company can take to protect itself.
Moderator(s):S. W. Bigelow, McNeil Nutritionals, Inc.
M. H. Mansky, Pepperidge Farm, Inc.
S. J. Tomassetti, Golden Foods/Golden Brands, LLC
Panelist(s):M. Beeson, Beeson & Associates
G. Prince, Kroger Co.
M. J. Hahn, Hogan & Hartson LLP
Time: 9:00 AM

2005 IFT Annual Meeting, July 15-20 - New Orleans, Louisiana